Capitol City Speakers Bureau
  • Home
  • Speakers
  • Events
    • American Heart Month
    • Patient Safety Awareness Week
    • Stress Awareness Month
    • National Nurses Week
    • National Women's Health Week
    • Breast Cancer Awareness Month
  • Blog
  • Clients
  • Testimonials
  • What's New
  • About
  • Contact
  • Request
Picture

BLOG

Employee Recruitment vs Recruitment in Healthcare

11/17/2022

0 Comments

 
By Kristin Baird

​
Today’s workforce has more choices than ever before about how and for whom they work.

That’s why employers must think differently about recruitment and retention strategies especially in healthcare settings. Why? Because the loss of staffing continuity can have life-threatening impact on patient outcomes; not to mention staff morale.

Last week, I was speaking with a CEO about her recruitment challenges. Operating with a lean structure, she was devastated with three resignations in just under two weeks.

While many healthcare organizations have recruitment challenges, they can be magnified for those in rural settings or those struggling to maintain competitive wages.

EMPLOYERS MUST DO RECRUITMENT TO FILL POSITIONS BUT ALSO NEED TO RETAIN THE ONES THEY HAVE. 

Here’s the chicken and the egg situation. I’ve witnessed organizations spending huge amounts of money on recruitment tactics and very little on retention strategy to address the high levels of employee turnover.

When you have good employees, what are you doing to ensure that you are creating and sustaining a culture where they not only want to stay but are actively recommending your company to family and friends? This is the multi-million-dollar question.

RECRUITMENT ISN’T GOING TO BE AS BIG AN ISSUE IF LEADERS FIRST FOCUS ON RETENTION AND KEEPING THE GOOD ASSOCIATES THEY ALREADY HAVE.

​Sign-on bonuses are a tactic that attract candidates but do not influence retention. In fact, I have found sign-on bonuses to be counterproductive. Long-term, loyal employees are often resentful of sign-on bonuses especially when their wages are stagnant.

During a focus group, one 20-year veteran nurse said of sign-on bonuses, “I’m insulted. I have given two decades to this organization and they (administration) will be paying a new hire a bonus while I will be the one helping to bring her up to speed.”  This sentiment is not unusual. Another nurse stated, “I guess I will have to leave and reapply to get in on this good deal.”

Culture and employee engagement are the backbone of retention.

Planning your next event?
 Get in touch with us at the Capitol City Speakers Bureau today to schedule your ideal speaker and make your event  a success!
0 Comments



Leave a Reply.

    Archives

    January 2023
    December 2022
    November 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    March 2022
    February 2022
    January 2022
    December 2021
    November 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019

    Categories

    All
    Amy Dee
    Andrew Busch
    Beth Boynton
    Bobbe White
    Chip Bell
    Christine Cashen
    Colette Carlson
    Courtney Clark
    Donna Cardillo
    Joe Flower
    John O'Leary
    Jonathan Burroughs
    Josh Linkner
    Karyn Buxman
    Kenneth Kaufman
    Kristin Baird
    Laurie Guest
    LeAnn Thieman
    Marilyn Tam
    Mary Kelly
    Mel Robbins
    Roger Crawford
    Ron Culberson
    Shep Hyken
    Steve Berkowitz
    Steve Gilliland
    Tim Hague
    Vicki Hess
    Zonya Foco

    RSS Feed

Home

SPEAKERS

EVENTS

Blog

CLIENTS

ABOUT US

Contact

Copyright © 2023 Capitol City Speakers Bureau
  • Home
  • Speakers
  • Events
    • American Heart Month
    • Patient Safety Awareness Week
    • Stress Awareness Month
    • National Nurses Week
    • National Women's Health Week
    • Breast Cancer Awareness Month
  • Blog
  • Clients
  • Testimonials
  • What's New
  • About
  • Contact
  • Request